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Reviving Heritage Through Branding

A cultural brand experience that revives heritage.
Phallana Dhimkana needed to modernize its traditional offerings and reconnect with younger and corporate audiences. Owliee created a community-first brand experience rooted in heritage and digital storytelling.
Owliee turned cultural programming into immersive storytelling, using branding to bridge generational gaps. Experiential marketing helped drive emotional connection and corporate interest alike.

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